
The Uk's first rainforest conservation event
About the Event
Hosted by Jungle Lifeline CIC, Louie Voice for the Wild is the UK’s first immersive rainforest conservation event — a family-led celebration of wildlife, sustainability, and positive change.
Set within the beautiful natural surroundings of Umberslade Adventure in the West Midlands, this one-of-a-kind event invites families to step into a living rainforest world, discover ethical brands, enjoy creative workshops, and be inspired by Louie the Orangutan — the world’s first fully flanged animatronic orangutan ambassador
Our Mission
This isn’t just an event — it’s a movement.
Louie Voice for the Wild brings together families, schools, and eco-focused organisations to raise awareness of endangered rainforests, ethical palm oil, and sustainable living.
In partnership with the Roundtable on Sustainable Palm Oil (RSPO), the event will highlight how small choices — like supporting certified sustainable palm oil — can have a big impact on orangutans and rainforests across the world.

What to Expect
Visitors will enjoy a full day of family-friendly activities that educate, inspire, and entertain:
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Ethical Invertebrate Encounters – Meet incredible mini-beasts and discover their vital role in the rainforest.
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Sustainable Palm Oil Discovery Zone – Learn how RSPO certification protects wildlife and forests.
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Eco-Market Stalls – Explore sustainable brands, local artisans, and ethical businesses.
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Rainforest Crafts & Workshops – Hands-on fun for children and families.
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“Rhythm of the Rainforest” African Drum Workshop – Feel the heartbeat of the wild in this lively, interactive experience celebrating global rainforest culture.
At the heart of it all, Louie the Orangutan will take centre stage — sharing stories, sparking smiles, and reminding us all to be a voice for the wild.
The Conservation Tour
Beyond this flagship event, the journey continues through the Look, It’s Louie: The Conservation Tour — a mobile pop-up conservation experience travelling to schools, markets, and festivals nationwide.
The tour allows communities across the UK to meet Louie, learn about rainforest protection, and take part in interactive displays that connect education, conservation, and family fun.

Partner With Us
Jungle Lifeline CIC is currently inviting eco-focused companies, ethical brands, and community organisations to become part of this pioneering initiative.
From sponsoring education zones to supporting Louie’s UK conservation tour, every partnership helps us spread awareness, inspire change, and raise vital funds for wildlife conservation both in the UK and overseas.
If your brand shares our passion for protecting rainforests, wildlife, and the natural world, we’d love to hear from you.
📧 Get in touch: info@junglelifeline.org.uk


About Jungle Lifeline CIC
Founded by wildlife educator Darren Edwards and his family, Jungle Lifeline CIC is a not-for-profit organisation dedicated to wildlife education, rainforest protection, and sustainable living.
Through initiatives like The Jungle Hut, Look, It’s Louie, and now Louie Voice for the Wild, Jungle Lifeline inspires families across the UK to protect our planet’s most precious habitats — one rainforest story at a time.
Press Copy
(Feel Free to Use or Adapt)
Louies Voice for the Wild: The UK’s First Touring Rainforest Conservation Event Launches in Partnership with RSPO and Umberslade Adventure
A groundbreaking family-led eco experience launches in 2026 — led by Jungle Lifeline CIC and Louie the Orangutan, the world’s first fully-flanged animatronic orangutan ambassador.
[Solihull, UK – 2026] — Jungle Lifeline CIC, the family-run community interest company behind The Jungle Hut and Look, It’s Louie, proudly announces Louie Voice for the Wild — the UK’s first immersive rainforest conservation event.
Hosted at Umberslade Adventure, the official venue partner, this flagship event will take families on a journey through the rainforest — celebrating wildlife, sustainability, and the urgent need to protect our planet’s wild places.
Jungle Lifeline CIC is also partnering with the Roundtable on Sustainable Palm Oil (RSPO) to highlight how choosing certified sustainable palm oil can protect rainforest habitats and endangered species such as orangutans.
At the heart of the event stands Louie the Orangutan, the world’s first fully flanged animatronic orangutan ambassador, inspiring audiences to become a Voice for the Wild.
Event Highlights
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Ethical invertebrate encounters celebrating the small but mighty creatures vital to rainforest ecosystems.
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Sustainable Palm Oil Discovery Zone, created in partnership with RSPO.
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Eco-market stalls featuring ethical brands, green innovators, and local artisans.
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Rainforest crafts, educational talks, and conservation workshops for all ages.
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“Rhythm of the Rainforest” African Drum Workshop — an interactive family drumming experience celebrating the music, culture, and spirit of the world’s rainforests.
Throughout the year, Jungle Lifeline’s Look, It’s Louie: The Conservation Tour will continue the mission — a mobile pop-up conservation stand travelling across the UK to bring Louie’s message to schools, markets, and festivals.
A Message from the Founder
“We wanted to create something the UK had never seen before — a conservation event that’s inspiring, hands-on, and family-led,” said Darren Edwards, founder of Jungle Lifeline CIC and creator of Louie the Orangutan.
“Partnering with RSPO and hosting at Umberslade Adventure allows us to bring real-world conservation into a setting that feels alive and meaningful. Louie’s Voice for the Wild isn’t just an event; it’s a movement. We’re bringing the rainforest to our communities and showing that conservation can be exciting, ethical, and achievable for everyone.”
Partnership Opportunities
Jungle Lifeline CIC is inviting companies, ethical brands, and eco-focused organisations to join this pioneering event as partners or sponsors.
From funding Louie’s nationwide conservation tour to sponsoring eco zones, educational spaces, or materials for Louie Voice for the Wild, every partnership helps us inspire action for wildlife and the planet.
Companies interested in supporting or sponsoring the event are encouraged to contact:
📧 info@junglelifeline.org.uk
High-Resolution Media Assets
If you’d like access to high-resolution images, event visuals, and official logos to accompany your article or feature, please email Darren Edwards at info@junglelifeline.org.uk.
A full media pack is available upon request, including:
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Event photography and concept images
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Jungle Lifeline and Louie’s Voice for the Wild logos
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RSPO and Umberslade Adventure partner logos
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A copy of our official press release and promotional graphics
Connect & Share
Help us spread Louie’s message by tagging us and using our official event hashtags:
#LouieVoiceForTheWild #JungleLifelineCIC #BeTheVoiceForTheWild
